:root{--bg:#000;--tile:#0b0b0b;--line:#1c1c1c;--fg:#fff;--mid:#999;--dim:#404040;--muted:#8a8a8a}
*{box-sizing:border-box;margin:0;padding:0}
html{scroll-behavior:smooth;-webkit-text-size-adjust:100%}
body{background:var(--bg);color:var(--fg);font-family:Poppins,system-ui,-apple-system,sans-serif;font-weight:300;line-height:1.5;-webkit-font-smoothing:antialiased}
a{color:inherit}
.sr-only{position:absolute;width:1px;height:1px;overflow:hidden;clip:rect(0 0 0 0);white-space:nowrap}
i{font-style:normal}

/* dots mark */
.dots,.mark{display:inline-flex;align-items:center;gap:.22em}
.dots i,.mark i{display:block;width:.2em;height:.2em;border-radius:50%}
.dots i:nth-child(1),.mark i:nth-child(1){background:#fff}
.dots i:nth-child(2),.mark i:nth-child(2){background:#999}
.dots i:nth-child(3),.mark i:nth-child(3){background:#404040}

/* wordmark */

/* puff wordmark (inline SVG, see filter defs in HTML) */
.wordmark-h1{margin:0;line-height:0}
.puff-wm{display:block;height:auto;overflow:visible}
.puff-wm--hero{width:min(90vw,1180px)}
.puff-wm--footer{width:62px}
.puff-wm--thanks{width:min(80vw,460px);margin:0 auto}

/* hero */
.hero{background-color:#070707;background-image:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='160' height='160'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='.9' numOctaves='2' stitchTiles='stitch'/%3E%3CfeColorMatrix values='0 0 0 0 1 0 0 0 0 1 0 0 0 0 1 0 0 0 .03 0'/%3E%3C/filter%3E%3Crect width='100%25' height='100%25' filter='url(%23n)'/%3E%3C/svg%3E");position:relative;min-height:100vh;min-height:100svh;display:grid;place-items:center;overflow:hidden;text-align:center;padding:2rem 1.25rem}
.hero-video{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;z-index:0}
.hero-shade{position:absolute;inset:0;z-index:1;background:radial-gradient(ellipse at center,rgba(0,0,0,.1),rgba(0,0,0,.6))}
.hero-inner{position:relative;z-index:2;display:flex;flex-direction:column;align-items:center}

.tagline{margin-top:1.4rem;font-size:clamp(1rem,3.6vw,1.25rem);color:#cfcfcf;letter-spacing:.01em}
.cta{margin-top:2.25rem;display:inline-block;padding:.85rem 1.6rem;border:1px solid #3a3a3a;border-radius:999px;font-size:.85rem;font-weight:400;letter-spacing:.06em;text-decoration:none;transition:border-color .2s,background .2s}
.cta:hover{border-color:#fff;background:#fff;color:#000}
.scroll-cue{position:absolute;bottom:1.75rem;left:50%;transform:translateX(-50%);z-index:2;width:1px;height:42px;background:linear-gradient(#fff0,#666)}
.scroll-cue span{display:none}

/* sections */
section{padding:5rem 1.25rem}
.section-head{max-width:1120px;margin:0 auto 2.25rem}
.eyebrow{font-size:.75rem;letter-spacing:.2em;text-transform:uppercase;color:var(--muted);font-weight:400}
h2{font-weight:500;font-size:clamp(1.6rem,5.5vw,2.4rem);letter-spacing:-.02em;margin-top:.4rem;line-height:1.15}

/* grid */
.grid{list-style:none;max-width:1120px;margin:0 auto;display:grid;grid-template-columns:repeat(2,1fr);gap:1.75rem .9rem}
.card{display:flex;flex-direction:column}
.tile{position:relative;aspect-ratio:4/5;background:var(--tile);border:1px solid var(--line);border-radius:4px;display:grid;place-items:center;overflow:hidden}
.tile::after{content:"";position:absolute;inset:0;background:radial-gradient(circle at 50% 40%,rgba(255,255,255,.04),transparent 60%)}
.tile .mark{font-size:clamp(2.2rem,8vw,3.2rem)}
.tile-label{position:absolute;left:.75rem;bottom:.6rem;font-size:.65rem;letter-spacing:.18em;text-transform:uppercase;color:#3a3a3a}
.meta{display:flex;justify-content:space-between;align-items:baseline;margin-top:.8rem;gap:.5rem}
.meta h3{font-size:.95rem;font-weight:400}
.price{font-size:.95rem;color:#ccc}
.status{margin-top:.2rem;font-size:.72rem;letter-spacing:.14em;text-transform:uppercase;color:var(--muted)}
.buy{margin-top:.6rem;display:block;text-align:center;padding:.7rem;border:1px solid #fff;border-radius:999px;text-decoration:none;font-size:.8rem;letter-spacing:.08em}
.buy:hover{background:#fff;color:#000}

/* waitlist */
.waitlist{border-top:1px solid var(--line)}
.waitlist-inner{max-width:560px;margin:0 auto;text-align:center}
.mark--lg{font-size:2.6rem;margin-bottom:1.25rem}
.waitlist p{color:#bdbdbd;margin-top:.9rem}
.form{margin-top:2rem;display:flex;flex-direction:column;gap:.7rem}
.form input[type=email]{width:100%;padding:1rem 1.1rem;background:#0b0b0b;border:1px solid #2a2a2a;border-radius:999px;color:#fff;font:inherit;font-size:1rem}
.form input[type=email]::placeholder{color:#666}
.form input[type=email]:focus{outline:none;border-color:#999}
.form button{padding:1rem 1.4rem;border:0;border-radius:999px;background:#fff;color:#000;font:inherit;font-weight:500;font-size:.95rem;cursor:pointer;transition:opacity .2s}
.form button:hover{opacity:.85}
.hp{position:absolute;left:-9999px}
.waitlist .fine{font-size:.8rem;color:#666;margin-top:1rem}

/* footer */
.footer{border-top:1px solid var(--line);padding:2.5rem 1.25rem calc(2.5rem + env(safe-area-inset-bottom));display:flex;flex-direction:column;align-items:center;gap:1rem;text-align:center}
.footer nav a{font-size:.85rem;color:#bbb;text-decoration:none;letter-spacing:.04em}
.footer nav a:hover{color:#fff}
.copy{font-size:.75rem;color:#555}

/* thanks page */
.thanks{min-height:100vh;min-height:100svh;display:grid;place-items:center;text-align:center;padding:2rem}
.thanks p{margin-top:1.2rem;color:#bdbdbd}
.thanks a.cta{margin-top:2rem}

@media (min-width:720px){
  section{padding:7rem 2rem}
  .grid{grid-template-columns:repeat(3,1fr);gap:2.5rem 1.5rem}
  .form{flex-direction:row}
  .form button{flex:none}
  .footer{flex-direction:row;justify-content:space-between;max-width:1120px;margin:0 auto;padding-left:2rem;padding-right:2rem}
}
@media (min-width:1080px){.grid{grid-template-columns:repeat(5,1fr)}}
@media (prefers-reduced-motion:reduce){html{scroll-behavior:auto}}

/* product photos (mockups) */
.tile--photo{display:block;width:100%;padding:0;border:0;background:#ececec;cursor:pointer;-webkit-tap-highlight-color:transparent;aspect-ratio:1/1;border-radius:4px}
.tile--photo::after{display:none}
.tile--photo img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;transition:opacity .35s ease}
.tile--photo .back{opacity:0}
.tile--photo.is-back .back{opacity:1}
.tile--photo.is-back .front{opacity:0}
@media (hover:hover){.tile--photo:hover .back{opacity:1}.tile--photo:hover .front{opacity:0}}
.tile--photo .side{position:absolute;right:.55rem;top:.45rem;font-size:.6rem;letter-spacing:.16em;text-transform:uppercase;color:#8a8a8a}
.tile--photo .side::after{content:"front"}
.tile--photo.is-back .side::after{content:"back"}
@media (hover:hover){.tile--photo:hover .side::after{content:"back"}}
.tile--photo:focus-visible{outline:1px solid #fff;outline-offset:3px}
.note{margin-top:.6rem;font-size:.8rem;color:#777}

/* details strip */
.details{max-width:1120px;margin:3.5rem auto 0;display:flex;gap:.6rem;overflow-x:auto;scroll-snap-type:x mandatory;-webkit-overflow-scrolling:touch;scrollbar-width:none;padding-bottom:.2rem}
.details::-webkit-scrollbar{display:none}
.details figure{flex:0 0 82%;scroll-snap-align:start;border-radius:4px;overflow:hidden;aspect-ratio:2/1;background:#0b0b0b}
.details img{width:100%;height:100%;object-fit:cover;display:block}
.details-cap{max-width:1120px;margin:.9rem auto 0;font-size:.75rem;letter-spacing:.14em;text-transform:uppercase;color:#777}
@media (min-width:720px){.details{overflow:visible}.details figure{flex:1 1 0}}

/* hero animation: word rises in, dots pop in one by one, then bob like a typing indicator */
.puff-wm .pd{transform-box:fill-box;transform-origin:50% 50%}
.hero-inner{perspective:1100px}
.puff-wm--hero{transform:none;animation:wm-fade 1.2s ease-out .2s both}

.hero .tagline{animation:fade-up .8s ease-out 1.25s both}
.hero .cta{animation:fade-up .8s ease-out 1.6s both}
.scroll-cue{animation:cue 2.4s ease-in-out 2s infinite both}
@keyframes wm-swing{from{opacity:0;transform:perspective(650px) translateX(40vw) rotateZ(7deg) rotateY(-85deg) rotateX(10deg)}35%{opacity:1}to{opacity:1;transform:perspective(650px) rotateZ(7deg) rotateY(-30deg) rotateX(10deg)}}
@keyframes wm-rise{from{opacity:0;transform:translateY(24px)}to{opacity:1;transform:none}}
@keyframes dot-pop{from{opacity:0;transform:scale(.2)}to{opacity:1;transform:scale(1)}}
@keyframes dot-pulse{0%,45%,100%{transform:scale(1);opacity:1}20%{transform:scale(1.18);opacity:.55}}
@keyframes fade-up{from{opacity:0;transform:translateY(10px)}to{opacity:1;transform:none}}
@keyframes cue{0%,100%{opacity:.25;transform:translateX(-50%) scaleY(.6);transform-origin:top}50%{opacity:1;transform:translateX(-50%) scaleY(1)}}
.reveal{opacity:0;transform:translateY(18px);transition:opacity .7s ease,transform .7s cubic-bezier(.2,.7,.2,1)}
.reveal.in{opacity:1;transform:none}
@media (prefers-reduced-motion:reduce){.puff-wm .wm-word,.scroll-cue{animation:none!important}.reveal{opacity:1;transform:none}}

.stars{position:absolute;inset:0;width:100%;height:100%;z-index:1;pointer-events:none}
.land-ring{position:absolute;left:50%;top:50%;width:300px;height:80px;margin:-40px 0 0 -150px;border-radius:50%;border:2px solid rgba(255,255,255,.55);box-shadow:0 0 30px rgba(255,255,255,.35),inset 0 0 20px rgba(255,255,255,.2);z-index:1;opacity:0;pointer-events:none;transform:rotateZ(7deg) scale(.2);animation:land-ring 1s ease-out 1.2s both}
@keyframes land-ring{0%{opacity:0;transform:rotateZ(7deg) scale(.3)}2%{opacity:.9}100%{opacity:0;transform:rotateZ(7deg) scale(4.5)}}
@keyframes wm-land{
0%{opacity:0;transform:perspective(650px) translateZ(-6000px) rotateZ(-160deg) rotateY(-30deg) rotateX(10deg)}
15%{opacity:1}
68%{transform:perspective(650px) translateZ(90px) rotateZ(10deg) rotateY(-30deg) rotateX(10deg)}
80%{transform:perspective(650px) translateZ(-25px) rotateZ(6deg) rotateY(-30deg) rotateX(10deg)}
90%{transform:perspective(650px) translateZ(8px) rotateZ(7deg) rotateY(-30deg) rotateX(10deg)}
100%{opacity:1;transform:perspective(650px) rotateZ(7deg) rotateY(-30deg) rotateX(10deg)}}

@keyframes hero-shake{0%,100%{transform:none}20%{transform:translate(-4px,3px)}40%{transform:translate(4px,-2px)}60%{transform:translate(-2px,2px)}80%{transform:translate(1px,-1px)}}
@media (prefers-reduced-motion:reduce){.hero-inner{animation:none!important}}

@keyframes wm-fade{from{opacity:0}to{opacity:1}}

.hero-inner{animation:wm-float 10s ease-in-out infinite}
@keyframes wm-float{0%,100%{transform:translateY(0)}50%{transform:translateY(-8px)}}
.spec{margin-top:.25rem;font-size:.78rem;line-height:1.45;color:var(--muted)}
.card{display:flex;flex-direction:column}.card .spec{flex:1}

/* ---- concrete vibe (v23) ---- */
:root{--bg:#111213;--tile:#17181a;--line:#26282b;--muted:#8d9195}
body{background:var(--bg)}
.drop,.waitlist{position:relative;isolation:isolate}
.drop::before{content:"";position:absolute;inset:0;z-index:-1;background:url("assets/look/concrete.webp") center/1400px auto repeat;opacity:.045;mix-blend-mode:screen;pointer-events:none;-webkit-mask-image:linear-gradient(transparent,#000 20%);mask-image:linear-gradient(transparent,#000 20%)}
.hero{background-color:var(--bg)}
.hero{background-color:var(--bg)}
.hero-photo{position:absolute;left:0;right:0;top:4%;bottom:0;z-index:0;opacity:.75;
  background:url("assets/look/hoodie-front.webp") center 8%/cover no-repeat;filter:saturate(.8) brightness(.85);
  -webkit-mask-image:linear-gradient(transparent 0%,rgba(0,0,0,.4) 10%,#000 28%,#000 68%,transparent 100%),linear-gradient(90deg,transparent 0%,#000 28%,#000 72%,transparent 100%);-webkit-mask-composite:source-in;mask-image:linear-gradient(transparent 0%,rgba(0,0,0,.4) 10%,#000 28%,#000 68%,transparent 100%),linear-gradient(90deg,transparent 0%,#000 28%,#000 72%,transparent 100%);mask-composite:intersect;
  animation:photo-in 2.4s ease-out .3s both}
@media (min-width:720px){.hero-photo{top:0;left:50%;right:auto;width:min(820px,100%);transform:translateX(-50%)}}
@keyframes photo-in{from{opacity:0}to{opacity:.75}}
.hero-shade{display:none}
.drop{border-top:0}
.tile--photo{background:#d9d8d5}
.waitlist{background:linear-gradient(rgba(14,15,16,.72),rgba(14,15,16,.9)),url("assets/look/hoodie-back.webp") center 30%/cover no-repeat;padding-top:9rem;padding-bottom:9rem}
.form input[type=email]{background:rgba(10,10,11,.7);backdrop-filter:blur(6px)}
/* silhouette cutout above stars (v29) */
.hero-cut{position:absolute;left:0;right:0;top:4%;bottom:0;z-index:1;pointer-events:none;
  background:url("assets/look/hoodie-front-cut.webp") center 8%/cover no-repeat;
  -webkit-mask-image:linear-gradient(transparent 0%,rgba(0,0,0,.4) 10%,#000 28%,#000 68%,transparent 100%),linear-gradient(90deg,transparent 0%,#000 28%,#000 72%,transparent 100%);-webkit-mask-composite:source-in;mask-image:linear-gradient(transparent 0%,rgba(0,0,0,.4) 10%,#000 28%,#000 68%,transparent 100%),linear-gradient(90deg,transparent 0%,#000 28%,#000 72%,transparent 100%);mask-composite:intersect;
  animation:cut-in 2.4s ease-out .3s both}
@media (min-width:720px){.hero-cut{top:0;left:50%;right:auto;width:min(820px,100%);transform:translateX(-50%)}}
@keyframes cut-in{from{opacity:0}to{opacity:1}}
.hero-sil{position:absolute;left:0;right:0;top:4%;bottom:0;z-index:1;pointer-events:none;background:var(--bg);
  -webkit-mask:url("assets/look/hoodie-front-sil.png") center 8%/cover no-repeat;mask:url("assets/look/hoodie-front-sil.png") center 8%/cover no-repeat}
@media (min-width:720px){.hero-sil{top:0;left:50%;right:auto;width:min(820px,100%);transform:translateX(-50%)}}
/* v30: sharper source, her at full clarity */
.hero-photo{background-image:url("assets/look/hoodie-front-hq.webp")}
.hero-cut{-webkit-mask-image:linear-gradient(#000 0%,#000 70%,transparent 100%);mask-image:linear-gradient(#000 0%,#000 70%,transparent 100%)}
.hero-cut{background-image:url("assets/look/hf-cut-v30.webp")}
.hero-sil{-webkit-mask-image:url("assets/look/hf-sil-v30.png");mask-image:url("assets/look/hf-sil-v30.png")}